Gary Hamel on management for the 21st Century

In the aftermath of the credit crunch people are thinking about the way banks work, the way financial markets operate, and the values and purposes of the companies that use those markets.

And some of the big management thinkers are beginning to put forward ideas that challenge many of the assumptions that have dominated the way business has worked for the past several decades.

In this progamme Peter Day hears from management guru Gary Hamel and gets his thoughts on the future of capitalism.

I only just got around to listening to this podcast, an interview with Gary Hamel. The title is perhaps a bit misleading, although Hamel did make me pause for thought in light of the #occupywallstreet movement. Is this what he meant by consumers mobilising?

However, this podcast actually contains a broader discussion about the difference between business in the 20th Century and the needs of the 21st Century. This isn't just about "Capitalism", but actually about why and how organisations are organised and managed. The active role of the citizen-consumer is also important and themes such sustainable profitability.

Critically he highlights the challenges this creates for large, legacy organisations built on 20th Century management principles. The practice of management is firmly in the sights of Hamel and he doesn't think academic management theorists will have the answers we need.

He mentions the example of The Morning Star Company, where:

"Our company is operated by colleagues without titles or a hierarchy of unilateral authority. Authority relative to other colleagues' activities is lateral, with our Mission as the guiding principle of action. Although we have grown significantly, we would like to maintain a culture of individual responsibility and self-management. A colleague's influence and success at Lucero Farms is relative to such colleague's integrity, competency, effort, persistence and straight-forward persuasiveness."

This, he suggests, is a model of management for the 21st Century.

Thinking about this example, if you step back for a moment to reflect on the technology changes and human events going on around us right now, then they suddenly stop being isolated phenomenon and instead you realise they are all taking place on the same backdrop.

Productivity And Business: Seize the day!

According to the lead researcher, Dr Christina Boedker, high-performing workplaces are up to 12 per cent more productive and three times more profitable.

...

The management practices that do best, according to the study, are being highly responsive to changes in customers' and suppliers' circumstances, encouraging high employee participation in decision-making, achieving on-the-job learning through mentoring and job rotation, making effective use of information and technology and attracting and retaining high quality people.

Emphasis Added

via smh.com.au

Ross Gittins, Australia's respected and clear thinking economics columnist for the SMH, reports on the government sponsored research into productivity by the Society of Knowledge Economics (SKE).

Ross notes that only 15 per cent of the research sample exhibit the characteristics of such "enlightened" business practices. I imagine that the other 85% are still waiting for bottom line ROI on the minutiae of individual practices, tools or technologies to be proved - symptom or cause do you think?

UPDATE: Here is the actual report. Hat tip to Nicky.

Managing the 10 to 15 per cent that matters

In an article published in the journal Nature, West and Bettencourt found that up to 85 per cent of the character of a city is determined simply by its size. Only about 15 per cent - perhaps 20 per cent at most - of a city's character is distinctive, and that is often aesthetic or determined by a natural feature such as a harbour, river or mountain range.

''The majority of the organisation, functionality, even maybe its structure and dynamics is, to a large extent, determined, amazingly, independent of the details of the city,'' West says.

This magical 85 per cent is made up of what West... calls ''social networks'' - the clustering of human beings and the social interactions and hierarchies that flow from them. Basically, whenever a bunch of people get together in an urbanised, or even low-density sub-urbanised, form, they operate in a largely uniform way, regardless of culture.

...

''You see the same phenomenon, repeated continuously at all scales,'' West says. ''The history, geography, culture, locality, much of the urban planning, is transcended by these network principles, which tell you it is roughly this 85 per cent level that is pretty much the coarse grain of the city. But there is this 10 to 15 per cent left over, and that is something the mayors and city fathers, designers, architects can influence.''

Organisations, I suspect, are like this too. 85% is all about scale and avoiding bad management practices that break the dynamics of the natural social networks that exist, but only something unique or by working on the remainder will bring innovation, differentiation and better performance.

From HBR Blogs: John Kotter on Hierarchy and Network

The hierarchical organization that we see today was invented in the last century, and it is an incredible invention. It can direct and coordinate the actions of thousands of people making and selling thousands of products or services across thousands of miles, and do so effectively, efficiently, and profitably, week after week after week. If you had told an average citizen in the year 1900 what this structure and those sets of processes were accomplishing everywhere today, they would have thought you daft.

But 20th-century, capital "H" Hierarchy (a sort of hardware) and the managerial processes that run on it (a sort of software) do not handle transformation well. And in a world with an ever-increasing rate of change, it is impossible to thrive without timely transformations. The data, case studies, and personal anecdotes to this effect abound

I've written about the history of the hierarchical-organising model and organisational chart the before. Wikipedia has a brief overview of the historical development of management. This is important background for the social business design conversation.

Hat tip to Samuel.

Misguided advice about workplace technology: Social business, intranets and digital workplaces

Misguided social business advice urges us to automate and digitize whatever we can that might make work more efficient.

It puts new digital architecture on top of old digital architecture. It tries to separate content from process, as though process were content-agnostic.

Wise social business advice has a generative orientation. It has a creative flavor.

Wise social business advice starts with the questions like: “What more can we contribute together, to each other?
What tools can we use to foster and support these contributions”?

CV Harquail mythbusts seven different problems with superficial thinking and approaches to social business. Each is worth reading, but the point quoted above particularly caught my attention. I think the same concern should be directed at the similarly misguided and reductionist goal of creating more efficient 'digital workplaces'. Simply layering, integrating or flattening digital architectures ignores the sociotechnical relationship between technology, people and how (and why) we organise.

Social Business Design Cometh

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There has been a surge of passionate debate and discussion about "social business" and related topics. Over on the ReadWriteEnterprise, they make a brief attack on 'management' and argue that none of this is new - there is lots of interesting reading to follow up if you have the time.

However, I think RWE and others are working from an assumption that everyone who talks about 'social business' (or what ever you want to call it) is working from a blank sheet. Nothing could be further from the truth.

For example, there is a great series of posts (essays?) by ThoughtFarmer's Gordon Ross describing the history of mechanistic versus organic thinking and social intranets. I can see many common influences here, but even Gordon's reading list is incomplete (and that isn't a criticism). You can check out more book reviews and past recommended reading lists here and here on my old blog. Again, none of this is exhaustive.

One of my posts that I would like to highlight in particular is Social Business Design as a metaphor. Social Business Design simply puts a name on a particular way of how we go about understanding the world around us, in particular one that is being changed by Internet technologies and social software in our very recent living memory (as opposed to the world that Taylor and others from earlier generation of management inhabited). From this perspective you either believe that some level of change is happening or you don't. If you believe it, do you want to try and take advantage of this fact? The choice is yours.

If you are interested to be part of this conversation, then join me at Intranets2011 in a few weeks time or engage with others who are passionate about this topic by joining The 2.0 Adoption Council.

BTW The image above is from a set of Connected Company visuals that Dave Gray has released under a creative commons license.

Image credit: Time to re-org the org Dave Gray & Dachis Group CC-BY-2.0

Thinking about design thinking and artistry in business

I listened to this podcast on the plane back from Singapore overnight. From the BBC World Service page for this episode:

Peter Day has his 'thinking hat' on for this edition when he hears from two academics from the Rotman School of Management in Toronto, Canada.

Dr. Hilary Austen and Professor Roger Martin will be discussing design thinking and artistry in business.

Austen is the author of Artistry Unleashed: A Guide to Pursuing Great Performance in Work and Life. It looks at the ability to harness originality and mastery to enhance performance and help solve today's most demanding problems. And Roger Martin has written extensively on design and believes we rely far too exclusively on analytical thinking.

It looks like there is some interesting follow up reading in the Rotman Magazine, for later.

What would the workplace be like now?

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I'm not entirely sure I want to reopen that whole conversation about measuring or demonstrating the benefits of enterprise social computing. My suspicion is that world views can't be changed easily in this debate.

However, The Dynamo and the Computer, an academic essay by Paul A David that was published back in 1990, raises some interesting and (I think) still valid points. "Dynamo" is the historical term for the early electrical generators used in factories in the late 1800s and into the early 1900s. David's paper compares the slow impact of this early era of industrial electrification on productivity with the criticism of another general purpose technology, the computer.

David outlines the reasons why it was not immediately profitable to replace legacy technologies, which in his view relate to both the need to redesign factory structures to take advantage of the dynamo and also access to people with the skills and experience to design and build these new factories.

In fact, what we see during this transition is the use of the new technology combined with the old. However, once new factories could be purpose built to take advantage of the flexibility that electrical power offered over steam and water we start to see a number of important benefits and process innovations that only lighter, single story factory construction could enable. However, it is the indirect benefits of electrification that interest me as much at the direct benefits - particularly those that brought improvements to working conditions and the relationship between electrification and other industrial innovation. While David doesn't discuss this, I also think all these physical changes in the design of the workplace must have also impacted how we managed them.

You may recall that Nicholas Carr also wrote a book, The Big Switch, also talks about dynamos in a similar context. David is on the other hand carefully not to overstate the analogy between the dynamo and the computer. Like David, I'm also a little cautious, but I think we should at least consider what impact enterprise social computing might have once we move beyond layering it on existing organisational structures and systems (which is what many of us are doing right now, to retrofit the new with legacy structures):
  • What changes to physical and organisational structures need to be made to fully take advantage of Enterprise 2.0?
  • What direct benefits would these changes, rather than the technology itself, offer?
  • How will this benefit employees and the broader community?
  • What specific applications will it enable that are not possible currently?
Or to put it another way - at the turn of the previous century what did they imagine the workplace would be like now? Now think about how unfamiliar the future workplace might yet still be.

Designing human-powered business solutions - what the Foldit experience teaches us

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As an awesome example of a game-based science crowdsourcing project, the Foldit project in itself deserves special mention. They demonstrated that humans still have the edge on pure computing crunching power when it comes to solving complex problems.

However, I'm particularly interested what the project also reveals about the dynamic of involving 'normal' human players in this problem solving. Andrew McAfee provides an excellent summary:

  1. We are particularly strong at spatial reasoning, or literally seeing solutions.
  2. We have intuition. 
  3. We have great adaptivity - McAfee notes that "technologies like wikis are a big step forward in facilitating collaboration within geographically dispersed groups." 
  4. While collaborating, we exercise a high degree of self-organization (incidentally, we've since this before in immersive gaming - transitory leadership). 
  5. We love competition.

This is all particularly relevant when we think about why and how we should apply Social Business Design thinking to problems faced by organisations.